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Red Carpet to Redbook Magazine Event Series

Location

New York City, NY: Grand Central Station | Vanderbilt Hall * Chicago, IL: Millenium Park * Los Angeles, CA: The Grove

Objective

Annual Red Carpet to Redbook magazine event series

Event comers received makeovers by the onsite make up artist and hair stylist and had opportunities to talk up close and personal  with skin experts, fashionista's, well known fashion bloggers; while partaking in the plethora of swagg giveaways that filled the onsite "Swagg Suite" from the participating redbook magazine sponsors.

Staffing Needs

  • 2 Onsite and Traveling Managers that facilitated in all aspect of the campaigns activation:  
    • Warehousing preparation and inventory
    • Manage and facilitated activation Load-In and Load-Out with team of seven (7) Production Assisants, per Market.
    • Partnered up with provided event build agency in order to complete Activation build and tear down according to brand and venue specifications and labor laws.
  • Staffed and Managed teams of ten (10) Brand Models per Market; primarily built off of eight (8) females & two (2) males, to man all the individual stations and take on the brand representation.

Results

redbook was able to cater to the masses and push their brand awareness out to the masses that particpated in the event.  Most importantly, redbook was able to reach their target demographic of females and push their brand messaging to new and potential consumers.


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CONTACT US

M Squared Management LLC
16 Carolina Avenue
Hempstead, NY 11550
info@msquaredmgmt.com
Office: 917.567.0675
Fax: 516.640.4942

Contact Us

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Email: info@msquaredmgmt.com
Phone: 917.567.0675
Fax: 516.640.4942

Request a Quote

Please complete the below form and a M Squared Management representative will respond to you shortly. Thank you.
Email: info@msquaredmgmt.com
Phone: 917.567.0675
Fax: 516.640.4942


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